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Mark Thompson Article Marketing
The Mark Thompson article marketing guide, 'Article Dominance', is actually a stand out in the swarms of other article marketing manuals floating around out there. If you've been involved in online marketing, either for a short time or you're just getting started, it's one amongst the few books that gets you your money's worth. There's a term frequently used in internet marketing, 'bright, shiny things', to refer to the latest, greatest new make-money products and guides that so most of us spend our own money on. Article Dominance is not a bright, shiny thing - it delivers the goods.
Article marketing is a very popular way to promote your offers and products. But there is a whole lot more to it than just slapping an article together and submitting it to EzineArticles and the other top directories. You will need to have the right keywords, you need to use them in the right way, you have to construct your title, your body, your resource box properly - there is a whole lot of strategy that goes in to a promotional article, so it gets ranked well in the search engines and then that readers not only get it, but click by way of your links.
To Mark Thompson, article marketing works - as long as you do it right. And he's had a ton of experience (more than five years) getting it just right! In Article Dominance, he walks you through the entire process, the system that he has utilised and taught for many years and that makes him a solid monthly earnings. He explains why you don't have to be a gifted writer to create effective articles that rank, and sell. You just have to understand how to structure your articles and resource boxes properly.
In fact, the best part of the book (in my view) is the resource box section. He gives simple ways for increasing clickthroughs - some of them are so simple, you'll kick yourself for not thinking of them first! For example, he shows you how to look at Adwords ads to see how to build your resource box, and make them look like natural extensions of the article. Just that one hint helped me get a number of my articles, ones that were getting decent views however very low clickthroughs of around 5-10 and, to a 22-41% clickthrough rate!
This informative guide is 48 pages long, and he's packed it with useful content. None of the fluff that you see in so many other manuals. He shows you how to write a good article in only eight minutes, how to use syntax the right way, and how to use 'article leverage' to boost the traffic you get to your money website. And he gives you resource box templates based on the exact ones he makes use of to create appealing boxes that get clicks. Resource boxes are one of the main problem area people have with article marketing, and this guide makes them finally make sense, and simple to do.
The Mark Thompson article marketing book works for him, and Article Dominance is his method laid bare. It's easy to read, understand and implement. In my opinion, it's a necessary tool to have in your article marketing toolbox.
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